SpiderSplat Consulting, Inc. maintains a policy of a one-to-one
consultant to client ratio. All PPC Management clients are provided
with an Account Manager who is responsible for managing this and
only this client's keyword advertising campaign.
Much as an internal marketing director is accountable for only one
company, your account manager, is your anytime/anywhere contact
point for all outsourced keyword advertising needs. Of course all
clients have full access to our senior management, at all times.
Our clients can be sure to never be more than a few hours away from
answers to pressing issues, regardless of the time or day. We are
available via email, telephone, mobile phone, or instant messaging
nearly 24/7.
Team Members:
Brian Dunn (Advisory Board Chairman) Mr. Dunn is currently
the President and Chief Operating Officer of ProgressiveTrade Securities,
Inc, an online brokerage for socially responsible investors. He
has worked with early-stage businesses as an entrepreneur, a consultant,
and as the representative of funders. He served as Director of Investors'
Circle, a network of angel investors and seed venture funds that
invest according to a double bottom line. He previously co-founded
The Corporate Awareness Group, Inc., a company devoted to socially
responsible research and communication. He has experience with a
variety of innovative online philanthropy products with the Calvert
Foundation, New Profit Inc., and SeaChange, and consulted to over
one hundred businesses at the Wharton Small Business Development
Center. Mr. Dunn obtained an MA from Johns Hopkins University and
an MBA from the Wharton School of Business.
Alec P. Karys (Advisor) Mr. Karys has twenty-five years of
experience as an entrepreneur and consultant for high technology
companies. He served as Co-Founder & CEO of “virtual” incubator
Synapse Ventures Group which provided consulting services to early
stage companies in areas such as ; new product launch, strategic
partnering, intellectual property, business development and funding.
He Co-Founded and served as CEO of Cognate Technologies Inc, an
e-learning company that developed patent-pending technology based
on research at MIT. Cognate was subsequently acquired by MEDUWEB.
Additional positions include Executive VP of North American Operations/VP
of Engineering for Authoriszor, a public (NASDAQ: AUTH) UK based
Internet Security company; VP of Product Development at InterQual,
subsequently acquired by McKesson , and Vice President, Business
Development for Universal Software Corporation. He holds several
US software patents and has completed extensive research in the
areas of ; software development, security and healthcare software.
Mr. Karys received his MBA from Northeastern University, and attended
the Engineering Executive Program at Stanford University.
Eric V. Melin (President) Mr. Melin founded SpiderSplat Consulting,
Inc. in 1997. He is an experienced IT Consultant and has worked
within a variety of industry sectors including five Internet start-ups.
A seasoned entrepreneur, he frequently consults for high-tech companies
and serves on 3 advisory boards. He was an Instructor at XINTRA
Institute of Technology in the Certified Webmaster of Science (CWS®)
degree program. Mr. Melin was formerly an MIS consultant with Complete
Business Solutions, Inc., (NASDAQ: CBSI) a global Software and IT
consultancy, where he specialized in e-commerce, web development,
and Internet technology. He attained his degree at Boston College
and the Boston University School of Management concentrating in
Finance and Entrepreneurship.
Christopher W. Mitsinikos (V.P. Sales & Marketing) Mr. Mitsinikos
joined SpiderSplat in 2002 as the Vice President of Sales & Marketing.
He brings to SpiderSplat over 15 years of sales & marketing leadership
in the high tech and Internet application
markets. He is presently responsible for SpiderSplat’s sales, marketing, and
strategic partnership initiatives. In this role he is driving the
continued growth of the client base and assuring success for clients
through SpiderSplat’s Pay-Per-Performance Advertising (PPPA™) services
and associated software products. Mr. Mitsinikos has led numerous
successful global sales initiatives and most recently he served
as Senior Director of Worldwide Content Business Development and
New Technologies with Wave Systems Corp., which offers market leading
e-commerce, privacy and authentication services on the Internet.
He received his B.A. in History from the University of Massachusetts
in Amherst.
Michael M. Arons (Interim CFO). Mr. Arons is a CPA with over
18 years of accounting and tax experience with technology firms.
He has worked with companies with revenues up to $4.0 billion. He
has extensive experience with start-up companies particularly software
companies and has been responsible for all facets of accounting
and finance, including setting up and maintaining accounting controls
and procedures for existing and start-up companies as well as helping
companies to raise money and manage cash. Michael obtained BBA in
Accounting from Hofstra University in 1984 and is a licensed CPA
in the State of New York and is a member of the AICPA and the New
York State Society of Certified Public Accountants.
Don L. Fleming (Webmaster and CTO). Also an experienced entrepreneur
and web developer, Mr. Fleming currently owns and operates Advantageous,
Inc. an Internet-based company that provides web development, custom
programming, scripting, graphics and IT consulting services in Newburyport
MA. He holds a degrees in Computer Science and technical A++ certifications
and is attending Wave technology for MCSE Microsoft certification.
Mr. Fleming is an experienced HTML,SSI, DHTML, ASP, Java, and Perl
programmer with 10 years experience with Internet technology.
Shaun Martin (Account Manager) Mr. Martin specializes in
automation development and has helped several large call centers
save hundreds of thousands of dollars with his solutions. Shaun
searches for the simplistic and user friendly approach to project
management, and has extensive experience in all Search Engine, and
Pay-per-Click engines, and technical advertising campaigns. Shaun
has spent 5 years managing large and small scale projects and he
personally develops in software PHP and mySql. He is Certified in
the following: HTML 3.2, PHP 4,Web Server Administration, E-Commerce
Concepts, HTML 4.0,Perl, DreamWeaver 3.0.
Anthony MacFarland (Advertising Technician) Mr. MacFarland
has owned and operated his own advertising business, which he sold
at high profit. He is a highly experienced Web-Developer and web-savvy
Programmer with prior experience as a Project Director, Intranet
Database Designer, Software Application Developer, and an Advertising
Executive. He is fluent with JAVA, JavaScript, ASP, C/C++, VB, DHTML,
HTML, Perl, UNIX, MS SQL Server, IIS, Visual Interdev, Flash, Shockwave
and other current web development and design tools. Mr. MacFarland
most recently was a Senior Level Web Developer/Designer for WAL-MART
Corp, a multi-billion dollar retailer.
Jason Powell (Creative Director) Mr. Powell has over 15 years
experience with a private design & advertising agency and 12 years
as a senior designer. He is responsible for all creative design
elements for large scope projects, having worked above and below
the line with both small organizations and blue chip companies such
as Kelloggs and Meyer he has particular expertise in the field of
corporate re-imaging. Jason has proven skills in understanding the
needs of the individual client and translates these into effective
marketing tools.
Jennifer L. Ginsburg (Senior Account Executive). Ms. Ginsburg
overseas all SpiderSplat marketing campaigns, ad buying and advertising
account managers. She has previous positions as Marketing Coordinator
for BirchTree Systems, a Project Administrator for Marcam Solutions
Inc., and a Communications Specialist at Cereon Genomics, LLC, in
Cambridge, MA. Jennifer holds her degree in Advertising from Boston
University, one of the country’s top communications schools.
Dmitry Shargorodsky (SEO Technician) Dmitry is a search engine
guru skilled in all web, database and internet technologies. He
is an accomplished Search Engine Optimization Technician and specializes
in web traffic generation. He attended Boston University School
of Management and is skilled in HTML, C++, XML, PHP, ASP, SQL, UNIX
an hundreds of ecommerce applications.
Christopher Murphy (Lead Programmer) Mr. Murphy administers
dozens of ecommerce web sites, and web servers on both UNIX and
NT. He provides client cost savings by detailed technical research,
and formulating marketing and pricing strategies. Chris is the resident
eCommerce techy; his extensive technical skills include, PHP, Microsoft
SQL Server 6.5, Perl/modPerl, Powersoft PowerDesigner, Apache, Netscape
Livewire, IIS, Visual Basic, Netscape Enterprise Server, C/C++,
FreeBSD, Irix, SunOS, mSQL/mySQL, Windows NT, Microsoft Access,
FreeBSD, and JavaScript/VBScript. He holds a B.A. from Providence
College with additional credits from Brown University.
